Keeping my eye on SPOT here for a possible breakout post-earnings.
Why?
Primarily because of the 2020 campaign that Spotify has been on to increase their members by bringing in high-profile podcasters.
2020 Q 3
> In comes Joe Rogan.
10,000,000 YouTube subscribers and has claimed on more than one occasion that his audio-only podcasts generate 4-5x the amount of downloads as his YouTube videos do views.
With average views of 2m+ per YouTube video, an estimated 8m-10m+ podcast downloads per session can be assumed.
4-5 Videos/Podcasts a week, you do the math.
Since the deal with Spotify was announced in May, Joe's average monthly YouTube views alone have increased by over 40%.
Generating over 100,000,000 YouTube views per month and thus an estimated 400,000,000 - 500,000,000 podcast downloads per month.
Spotify picked up Joe Rogan exclusively for an unknown amount, though it's suspected to be in the range of ~100m$
Which have no doubt... IS A STEAL!
A multi-year contract with the MOST searched podcaster on multiple platforms and GROWING, generating nearly half a billion downloads a month, for ONLY 100m$.
- In a statement about the deal with Mr. Rogan, the company (Spotify) said his podcast was already “the most-searched-for podcast on Spotify and is the leading show on practically every other podcasting platform."
We're about to see not just a massive up-tick in Spotifys base subscriber numbers, but also their revenue, as they get to paste 15+ ads into each 2-3hr long podcast of EACH one of Joe's 1,550+ episodes that are now available for all to listen to on Spotify.
Watch for 10/29/2020...
> Beat on subscriber growth
> Beat on total user growth
> Beat on revenue
> Updated forward looking guidance
> Analyst price target upgrades
Why?
Primarily because of the 2020 campaign that Spotify has been on to increase their members by bringing in high-profile podcasters.
2020 Q 3
> In comes Joe Rogan.
10,000,000 YouTube subscribers and has claimed on more than one occasion that his audio-only podcasts generate 4-5x the amount of downloads as his YouTube videos do views.
With average views of 2m+ per YouTube video, an estimated 8m-10m+ podcast downloads per session can be assumed.
4-5 Videos/Podcasts a week, you do the math.
Since the deal with Spotify was announced in May, Joe's average monthly YouTube views alone have increased by over 40%.
Generating over 100,000,000 YouTube views per month and thus an estimated 400,000,000 - 500,000,000 podcast downloads per month.
Spotify picked up Joe Rogan exclusively for an unknown amount, though it's suspected to be in the range of ~100m$
Which have no doubt... IS A STEAL!
A multi-year contract with the MOST searched podcaster on multiple platforms and GROWING, generating nearly half a billion downloads a month, for ONLY 100m$.
- In a statement about the deal with Mr. Rogan, the company (Spotify) said his podcast was already “the most-searched-for podcast on Spotify and is the leading show on practically every other podcasting platform."
We're about to see not just a massive up-tick in Spotifys base subscriber numbers, but also their revenue, as they get to paste 15+ ads into each 2-3hr long podcast of EACH one of Joe's 1,550+ episodes that are now available for all to listen to on Spotify.
Watch for 10/29/2020...
> Beat on subscriber growth
> Beat on total user growth
> Beat on revenue
> Updated forward looking guidance
> Analyst price target upgrades
Order cancelled:
User growth was up, revenue expectations were not met.
Ensue dump
Ensue dump
Comment:
Left the station without me 😭