*full disclosure* I have a 10,000 CHF long position in REED
Reed's Ginger might be a small-cap, but it's the market leader in ginger-based brews. When dealing with an illiquid stock at a historically low levels, technical chart breakouts typically do not provide enough volume to catch the opportunity. That is why we have classified REED as a "buy-to-forget" stock.
Aside from analyzing the accounts, the most important question an investor must ask when buying shares of a company is, "what's the end game here?". In the case for REED, the end game is to get bought out by a larger company such as PepsiCo or Coca Cola, and management is perfectly suited for the job.
Effective on March 1st, 2020, Norman E. Snyder will succeed John Bello as CEO. Mr Snyder has a long, successful history of improving and eventually selling drink companies. He sold SoBe to PepsiCo for $370 million and Rheingold Brewing to Drinks America.
An accountant by trade, Snyder has recently implored a fund raise to cover some of the costs. With ample capital and a high quality product, alongside a CEO who's historic objective is to sell out, we see the share price reaching historical highs and beyond.
Who doesn't like a Moscow Mule! Thank you for reading and considering my analysis.
Yours Sincerely,
Turner Capital Management
Reed's Ginger might be a small-cap, but it's the market leader in ginger-based brews. When dealing with an illiquid stock at a historically low levels, technical chart breakouts typically do not provide enough volume to catch the opportunity. That is why we have classified REED as a "buy-to-forget" stock.
Aside from analyzing the accounts, the most important question an investor must ask when buying shares of a company is, "what's the end game here?". In the case for REED, the end game is to get bought out by a larger company such as PepsiCo or Coca Cola, and management is perfectly suited for the job.
Effective on March 1st, 2020, Norman E. Snyder will succeed John Bello as CEO. Mr Snyder has a long, successful history of improving and eventually selling drink companies. He sold SoBe to PepsiCo for $370 million and Rheingold Brewing to Drinks America.
An accountant by trade, Snyder has recently implored a fund raise to cover some of the costs. With ample capital and a high quality product, alongside a CEO who's historic objective is to sell out, we see the share price reaching historical highs and beyond.
Who doesn't like a Moscow Mule! Thank you for reading and considering my analysis.
Yours Sincerely,
Turner Capital Management