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McDonald’s Set to Sell Krispy Kreme Nationwide: $DNUT Surge

Long
BATS:DNUT   Krispy Kreme, Inc.
McDonald's is all set to sell Krispy Kreme Doughnuts ( DNUT ) at its restaurants nationwide by the end of 2026. This partnership is a major opportunity for Krispy Kreme ( DNUT ) to expand its reach and increase its production capacity. The rollout will kick-start in the second half of this year, and it will take roughly two and a half years as Krispy Kreme more than doubles its distribution to satisfy the partnership. McDonald’s will be the exclusive fast-food partner for Krispy Kreme in the U.S. for the duration of the agreement.

The doughnut chain uses a "hub and spoke" model that lets it make and distribute its treats efficiently. Production hubs, which are either stores or doughnut factories, send off freshly made doughnuts every day to retail locations such as grocery stores and gas stations. Krispy Kreme ( DNUT ) has been expanding its capacity so that it can deliver fresh doughnuts to the roughly 7,500 McDonald’s restaurants that it can’t currently reach.

McDonald's customers will be able to order the original glazed, chocolate iced with sprinkles and chocolate iced cream-filled doughnuts, either individually or in packs of six. The restaurants will sell the doughnuts all day. The addition of Krispy Kreme doughnuts ( DNUT ) helps bolster McDonald's bakery and breakfast offerings. The burger chain has been leaning into coffee, a common drink pairing for doughnuts, but trimming other bakery items such as cinnamon rolls from its menu.

Technical Outlook
In the long term, Krispy Kreme ( DNUT ) now expects it can reach more than 100,000 points of access for its doughnuts globally, up from its prior outlook of 75,000 locations. The chain’s doughnuts can currently be found in more than 14,100 stores across 39 countries. Shares of Krispy Kreme ( DNUT ) jumped almost 22% in premarket trading Tuesday after the announcement. With a bullish Relative Strength Index (RSI) of 74 indicating the bulls are in control of the market, investors have to be careful because it may also mean an overbought situation in the long term.

Overall, this partnership is a significant achievement for both the companies. With McDonald's being the primary reason for Krispy Kreme's expansion, the doughnut chain will also be using the opportunity to land in grocery and convenience stores that prefer national suppliers, which means that the overall efficiency and productivity of the distribution network will significantly improve over time.

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