On Dec 26th I had mentioned that if the markets cooperated AMZN could reach the 1540-1570 area. We go the run to 1550 or so and then a shallow PB to target the .618 fib at 1592. For now, I would say that the 1545-1555 area should provide some support but the bullish trend remains above the 1511-1518 area. IF it can get above the 1618 area then 1670 and then the 1730 area comes into play.