Bic Camera Inc. engages in the sale of goods such as audio-visual devices, consumer electronics, and communications equipment. It operates through the following segments: Product Sales, Broadcast Satellite (BS) Digital Broadcasting, and Other. The Product Sales segment offers home appliances, cameras, television sets, recorders, personal computers and its peripherals, video games, watches, cellular phones, sporting goods, eye wear, and leisure items. The BS Digital Broadcasting segment carries out TV broadcasting services. The Other segment includes TV cable business. The company was founded by Ryuji Arai in May 1978 and is headquartered in Tokyo, Japan.
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