Primeview Holdings Limited is a Hong Kong-based investment holding company principally engaged in the design, manufacture and sales of fashion accessories, gifts and premium items. The Company operates through two segments. Retailing and Distribution segment is engaged in the sales of fashion accessories under its own brand. Its products include bracelets, earrings, belts, sun glasses and music boxes, among others. Concurrent Design Manufacturing (CDM) Sales segment is engaged in the design and sales of fashion accessories products according to customers' chosen level of participation in the design process and customers' requirements. Its cooperative brands include Playboy, Givenchy and Disney, among others. The Company operates businesses in China, Hong Kong, Macau, the United Arab Emirates and Europe, among others.