JS Global Lifestyle Co. Ltd. engages in the business of household appliances. Its brands include Shark, Ninja, and Joyoung. The firm's brands include Joyoung, Shark and Ninja. It operates through the Joyoung and SharkNinja APAC segments. The Joyoung segment is involved in the design, manufacture, marketing, export, and distribution of a full range of small kitchen electrical appliances under the brand of Joyoung. The SharkNinja APAC segment refers to the design, marketing, manufacture, provision of sourcing services, export, import, and distribution of a full range of floor care products, hard-surface steam cleaning products, and small kitchen appliances under the brands of Shark and Ninja. The company was founded on July 26, 2018 and is headquartered in Hong Kong.