JimMakos

Expedia Failing Rankings at Google Prompts a Stock Price Decline

BATS:EXPE   Expedia Group, Inc.
1
goo.gl/jjd28J The online travel agency has seen its page rankings drop 25% for travel-related searches on Google in recent days, according to Searchmetrics, a search-engine research firm.

Full story at Mashable.

mashable.com/2014/01...ogle-search-penalty/

Lower ranking, lower organic traffic, less visitors, less bookings, less revenue.

Question is how much Expedia depends on search engine traffic. And of course, whether that resistance at $64 will turn into support for EXPE stock eventually.

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