Shorting Coca-Cola bottling company.
Why?
Price is near 52 week high.
Recent strong rally in price, on no news.
Price stopped accelerating upward, slowing/stopping (bulls are done).
Consumer sentiment for sugary beverages continues to fall.
Biggest sales are Europe which is currently burning the Euro.
Price targets
* 100
* 91
I'm not confident on the price targets, but I am fairly confident on the overall direction turning from up to down.
Why?
Price is near 52 week high.
Recent strong rally in price, on no news.
Price stopped accelerating upward, slowing/stopping (bulls are done).
Consumer sentiment for sugary beverages continues to fall.
Biggest sales are Europe which is currently burning the Euro.
Price targets
* 100
* 91
I'm not confident on the price targets, but I am fairly confident on the overall direction turning from up to down.