AcuityAds Holdings Inc, formerly Wildlaw Capital CPC 2 Inc., is the parent company of AcuityAds Inc. (Acuity). Acuity is a technology company, which provides targeted digital media solutions, enabling advertisers to connect with their audiences across online display, video, social and mobile campaigns. Acuity offers a Programmatic Marketing Platform to connect digital advertisers to consumers across advertising channels. The Programmatic Marketing Platform includes Acuity's machine learning technology that uses Big Data. Acuity's Programmatic Marketing Platform allows advertisers to manage their purchasing of digital advertising in real-time using real-time bidding (RTB). Acuity's customers include both large Fortune 500 enterprises and small to mid-sized businesses. It offers managed services, whereby Acuity provides complete execution of a digital advertising campaign for advertising agencies and/or brands. It has operations in Canada, the United States and international.