Warpaint London Plc engages in selling branded cosmetics under brand names W7 and Technic. It operates through Branded and Close-out segments. The Branded segment relates to the sale of own branded products. The Close-out segment relates to the purchase of third party stock which is then repackaged for sale. The company was founded by Samuel Bazini and Eoin Alan Macleod on July 4, 2016 and is headquartered in Iver, the United Kingdom.