Pioneer Food Group Ltd (Pioneer Foods) is a South Africa-based fast moving consumer goods (FMCG) company. The Company's business includes the production, distribution, marketing and selling of a range of food, beverages and related products. The Company's segments include Essential Foods, Groceries and International. Its Essential Foods is a manufacturer of essential and value-added foods in South Africa, and consists of operating divisions, such as wheat, including wheat milling, bakeries and pasta, and other grains, including maize, rice and dried vegetables. Its Groceries segment includes cereals and other, and beverages. Its power brands include Weet-Bix, Liqui-Fruit, Ceres, Sasko, Safari, Spekko and White Star. Its Groceries segment's brands include ProNutro, Moir's, Marmite, Bovril, Redro and Werda. Its Essential Foods segment's brands include Select Rice, Nice Rice, Pasta Grande and Blue Bird. Its International segment's brands include Champion and Bokomo.