Azul Azul SA is a sports management company. It is engaged in organizing, producing, marketing, and participating in activities of entertainment and recreational sporting. It operates through the following segments: Collection by Borderó, Advertising, and Other Income. The Collection by Borderó segment refers to the income associated with the fees of the matches played by the club in the national tournament, international tournaments, and friendly matches. The Advertising segment comprises of advertising in stadiums, sponsors, and merchandise. The company was founded on May 15, 2007 and is headquartered in Santiago, Chile.