British American Tobacco p.l.c. is a holding company. The Company is a multi-category consumer goods company that provides tobacco and nicotine products. Its Potentially Reduced-Risk Products (PRRP) include vapour, tobacco heating products (THP), modern oral products including tobacco-free nicotine pouches, as well as traditional oral products such as snus and moist snuff.
Market Cap: £73.34Billion
The imminent reduction of interest in the UK has investors scrambling around for yield. Stocks with defensive characteristics and strong yields are attractive attention in recent days and the demand could continue. British American Tobacco broke out of a range back in December 2019 before heading higher towards 3507p. The price has corrected lower by 50% in recent weeks and found support. Buying interest has increased in recent days and a continuation higher is expected in the short to medium term.
Target 1: 3500p
Target 2: 3565p
Target 3: 3870p
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